BOSTON--APRIL 23, 2014--Springboard Retail today announced that In The Pink Stores, Inc. — the largest chain of Lilly Pulitzer® Signature Stores in the US — has launched mPOS as part of a major store transformation project. In The Pink’s eight stores are located in Massachusetts with flagship stores on Newbury Street in Boston and on Nantucket Island. They piloted the project in their Boston store where they removed the cash wrap and stationary POS terminals went 100% mobile. They are using Apple’s iPads and iPad minis powered by Springboard Retail.
This revolutionary change offers customers a more intimate and convenient shopping experience and puts real time data in the hands of sales associates while allowing them to ring in customers wherever they are in the store. In The Pink District Manager Jess Newman explains, "We have reclaimed formerly unproductive square feet in the store. Space that once was occupied by servers, wires, printers and other ugly hardware has been turned into beautiful merchandisable space-- and it is boosting store sales."
The results from the first 11 days of In The Pink's rollout of mPOS reveal a 24.5% increase in sales over the same period in this store a year ago. Transaction count was up 6.5%, transaction value was up 17%, units per transaction was up 12% and total units sold was up 19%. In The Pink repurposed 48 square feet of floor space and reclaimed full floor to ceiling use of 6.5 feet of prime wall space. The Nantucket store is next to undergo the transformation.
About Springboard Retail
Springboard Retail is a cloud POS and retail management platform designed for retailers, by retailers. It’s built for multi-store, multi-channel retailers who need to service every customer the same way, no matter how or where they shop.
Using Springboard’s Mobile POS to reclaim valuable square footage and influence buying behavior at the point of decision, Springboard customers process $200 million annually across the United States. Springboard Retail gives retailers better control over sales and profitability by placing actionable real-time data in the hands of every person who needs it, from the C-suite to the store floor. With inventory management, unparalleled custom reporting, open APIs, and portability across platforms and devices, Springboard Retail is easy-to-use, quick-to-start and revered by its users for making their jobs easier.
Springboard Retail is based in Boston, Massachusetts. Follow us on Twitter @SpringboardUp.